The National Trust for Historic Preservation, along with our partner Clayborn Reborn, hosted an event at Clayborn Temple in Memphis, TN in April 2018. The event was one of several in the Memphis area acknowledging the 50th anniversary of the death of Martin Luther King, Jr., who had been in Memphis to take an active role in the Sanitation Workers' Strike of 1968. During the strike, civil rights and labor activists organized together inside Clayborn Temple. The “I AM A MAN” signs created by the congregation’s pastor with his own printing press have since become a universal symbol for human rights and human dignity.
Wanting to engage the audience, we created a set of interactive wall panels on display inside Clayborn Temple. Visitors were asked "What would your sign say today?" Messages were written on stickers and placed on the wall panels, creating a dynamic visual of voices coming together.
Goal: Build awareness around the National Trust partnership and engage the crowd.